Promotional Video - 2011
On April 1st, 2011 Whole Foods launched a matchmaking service in a few select stores. We created a video highlighting the most important aspects of the service. The video garnered 73,000 plus views and generated a lot of positive PR.
*The video, views, and sentiment were all real but if you haven’t put it together, the service was not, it was an April Fools Joke.
Additional credit:
The great actors from Cold Town Theater
Writer: Jacob Ellenberg