Campaign (2012)
Whole Foods Market combines products and passions to create win-win partnerships. The “Share the Buzz” campaign represented a subject that was near and dear to us. It wasn’t focused on driving sales or attracting customers. Rather, it was focused simply on educating people about their food.
We partnered with PBS KIDS to create the "Fantastic Organic" campaign that helped educate kids and families about eating organic and sustainable foods. The video and accompanying materials were aimed at helping kids understand the impact bees have on our food systems and that simple changes can help support bees.
Thanks to Alchemy Creative for all the great animation and storytelling work you did.